Education Engine
Turn complex digital into confident action.
A practical learning programme for marketers who want clarity, momentum, and measurable results. Access to resources, join monthly sessions, or build a custom curriculum for your team.
Who it's for
- In-house marketers who want up-to-date, practical guidance.
- Creative agencies needing media fluency and platform know-how.
- Leaders who want simple, trusted frameworks - not jargon.
Why this works
- Clarity first: we simplify the complicated and show the why behind each tactic.
- Actionable: each session ends with checklists, templates, or hands-on exercises.
- Flexible: mix free content, monthly sessions, and bespoke training to suit your team.
Outcomes you can expect
- Shared language between creative, media, and stakeholders.
- Faster decisions, fewer mistakes, better results.
- Confidence operating modern stacks (DMPs, DSPs, adserving, measurement).
Exclusive
Resource Library
- 25+ market-relevant decks and guides
- Clear, visual slides you can share with your team
- Regular updates as the landscape shifts
Ongoing
Monthly Sessions
- Live 60-minute sessions with Q&A
- Cheat-sheets and implementation checklists
- Session recordings and follow-ups
Bespoke
Custom Training
- Tailored curriculum for your business
- Hands-on workshops with your live accounts
- Roadmaps, templates, and playbooks
Topics we cover
- Adserving & trafficking fundamentals
- DSPs: DV360, The Trade Desk, Adform, Outbrain
- Data: DMPs, CDPs, clean rooms, taxonomy
- Audience planning & activation
- Search: structure, query mapping, measurement
- Social: creative frameworks, creative-led testing
- Creative optimisation & attention
- DoubleVerify & brand safety
- Measurement: MMM vs MTA, incrementality
- Dashboards: Improvado → BigQuery → Looker Studio
- Workflow & QA systems
- Market nuances & publisher landscape
How it works
1) Discover
We map your goals and current capabilities to recommend the right mix of free resources, monthly sessions, and bespoke workshops.
2) Learn
Join live sessions or on-demand content with actionable tools you can apply the same day.
3) Apply
We help your team implement changes, measure impact, and build repeatable habits.
Ready to level-up your team?
Book a call to design the right learning path, or jump straight into the resources.
Explore sample resources available with an Education Engine subscription 👇